Some sting on the swallow – plus some bitterness (common to Crown Royal).įinish: Medium. Reminds me a bit of Canadian Club 100% Rye – but with even more fruitiness. Palate: Sweet and fruity again, dark fruits especially. Very nice nose in the end, if you like your rye sweet. Some acetone, but not bad – better than the one Hand Selected Barrel I tried. Something hard to describe, but reminiscent of powdered candy canes. Nose: Sweet and fruity nose, very creamy too. While there are not too many reviews, that’s certainly a good score for a Crown Royal. Let’s see how it compares to other Crown Royals in Meta-Critic Whisky Database:Ĭrown Royal: 7.57 ± 0.49 on 19 reviews ($)Ĭrown Royal Black: 8.20 ± 0.50 on 16 reviews ($$)Ĭrown Royal Blender’s Select: 8.61 ± 0.14 on 4 reviews ($$)Ĭrown Royal Bourbon Mash (Blender’s Mash): 8.32 ± 0.50 on 4 reviews ($$)Ĭrown Royal Hand Selected Barrel: 8.77 ± 0.29 on 11 reviews ($$$)Ĭrown Royal Limited Edition: 8.29 ± 0.19 on 11 reviews ($$)Ĭrown Royal Monarch 75th Anniversary: 8.62 ± 0.47 on 12 reviews ($$$)Ĭrown Royal Noble Collection Cornerstone Blend: 8.37 ± 0.69 on 5 reviews ($$$)Ĭrown Royal Noble Collection Wine Barrel Finished: 8.70 ± 0.53 on 6 reviews ($$$)Ĭrown Royal Northern Harvest Rye: 8.56 ± 0.34 on 18 reviews ($$)Ĭrown Royal Reserve: 8.46 ± 0.65 on 15 reviews ($$$)Ĭrown Royal XO: 8.56 ± 0.54 on 8 reviews ($$$) It sells for $55 CAD exclusively at the LCBO (although I’ve seen it on sale a couple of times now). To create this blended whisky, Crown Royal has added some 9 year old whisky to the standard 7 year old used in Hand Selected Barrel, to help compensate for the lower proof in this batched version (45% ABV). I’m surprised they had enough available to produce this 5000-case release, as this high-demand whisky is only made once a year, over a 5 week period, at their plant in Gimli, Manitoba. This is a cask-strength, single barrel version of one of the core “flavouring” whiskies used in most Crown Royal blends – a high-rye mashbill, coffey still-distilled, virgin oak-aged whisky.īut now, Ontarians can get a taste of what this bourbon-style whisky is like – through Blender’s Select, a batched version sold exclusively at the LCBO. It also allows for us to play with relevant seasonal flavours using exceptionally high‐quality ingredients, such as those used in Crown Royal Regal Apple, Crown Royal Vanilla and the recent return of Crown Royal Peach.”ĭiageo has put significant investment behind the brand’s marketing over the last few years, which seems to have paid off.One of the pet peeves of Crown Royal whisky fans in Canada is that one of their best bottlings – Hand Selected Barrel – is only available in the U.S. “Every new flavour innovation provides an opportunity for Crown Royal to tap into different ways consumers like to enjoy our whisky. “Flavour innovation will continue to play a prominent role in the future of Crown Royal to broaden consumer recruitment,” says Sophie Kelly, senior vice president of North American whiskeys. The brand also added a French oak cask‐finished whisky to its Noble Collection. The world’s biggest Canadian whisky brand had an active 2019 as it continued to innovate with new limited edition flavours such as Crown Royal Peach. In Diageo’s financial results for the six months ending 31 December 2019, Crown Royal grew organic net sales by 11% and gained further category share, partly driven by the continued growth of Regal Apple. After witnessing consistent growth year after year, Diageo’s Crown Royal brand edged closer to the eight million‐case‐mark after growing by 8.6% to 7.9m cases in 2019. However, it was a Canadian whisky that stole the crown as this year’s World Whisky Brand Champion. The Japanese contingent is also continuing its global success as demand outstrips supplies. Irish whiskey continued its unstoppable growth, while major players saw American whiskey as a worthy investment, and new offerings from smaller producers showed the excellence across category. Outside of the traditional whisky making country of Scotland, the world whisky category has witnessed huge success as innovative products and major investments drive the sector forward. Diageo’s Crown Royal brand benefitted from flavour innovation last year
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